I had an e-mail from an e-tailer, rather haughtily demanding to know where his David Shire CDs that he paid for THREE WEEKS AGO were. Now, how much clearer can I be when I tell people (either via e-mail or via kritzerland.com) "this title will ship the end of March or first week of April"? His package went out on Tuesday, the first day I had that first box of CDs. That was eleven days earlier than the projected date. And these people never come back and say, spoo, I was wrong, sorry. They just slither away into the night.